The days of cover letters are long gone with resume not far behind. Social media websites like LinkedIn have become a great source for networking and establishing an online identity. Many of my peers have talked about the effectiveness of using LinkedIn as an online professional profile. I do agree with them but at the same time worried about the issue of overcrowding.
Students and recent graduates are the fastest growing demographics on LinkedIn with a total number of over 39 million. Since everyone is on LinkedIn and it is slowly becoming a norm won’t it just be a standard resume? Everyone have obviously read the same methods and tips on how to create an effective profile. So how do I stand out among these people?
I did some research and found a useful post on LinkedIn’s official blog which I believe my mates and I will be benefited from since we will one day graduate and maybe resort to LinkedIn for jobs. It is about how people are using the same adjectives to describe themselves and their experiences. Above is the list of overused words that should be avoided so we don’t sound the same like everyone else. Other than banishing these words from your LinkedIn profile, I think it is wise to not use it on tradition resumes as well.
Definitely don’t go about replacing these words with a lackluster synonym! Rather, what we can do is to use concrete examples of our accomplishments and upload examples of our work. For instance, maybe you were part of a marketing team that successfully launched a product. You can add in newspaper articles or advertisements announcing the project to your profile. Or maybe you work in a team that generate ideas for a marketing campaign, find the PowerPoint slides used during your presentation and share it. This way, your motivation and creatively can be easily illustrated!
Cr: ICON on YouTube
LinkedIn. 2015. About LinkedIn. [ONLINE] Available at: https://press.linkedin.com/about-linkedin. [Accessed 06 November 15].
Catherine Fisher. 2015. Brand YOU Year: How to Brand Yourself Without Sounding Like Everyone Else. [ONLINE] Available at: http://blog.linkedin.com/2015/01/21/brand-you-year-how-to-brand-yourself-without-sounding-like-everyone-else/. [Accessed 06 November 15].
ICON. (2015). How To Build Your Personal Brand. [Online Video]. 13 August. Available from:https://www.youtube.com/watch?v=MaP7ofAHoc4. [Accessed: 06 November 2015].